NEW YORK, NY, Aug 2025 – Confronting the rising issue of loneliness, NYC-based social wellness company +wellvyl announced plans to open its inaugural brick-and-mortar flagship location in New York City. This new hub aims to nurture authentic human connection through a host of wellness and social activities. To bring its vision to life, +wellvyl has collaborated with fintech startup EquityShare as its capital partner, utilizing EquityShare’s innovative approach combining crowdfunding and tokenization to simplify the acquisition and build-out process.
Initiated during July’s Social Wellness Month and now officially rolling out in August’s National Wellness Month, this marks a significant milestone for +wellvyl—a public benefit corporation focused on fostering a kinder, healthier, and more connected experience for New Yorkers and Urbanites worldwide, offering engaging live events, membership opportunities, and concierge wellness services.
The Vision: Creating Spaces for Connection
+wellvyl’s flagship hub will be the epicenter for its mission, offering a gathering place for social wellness programming, sober-friendly events, and community get-togethers. The space is set to feature amenities such as a sauna, steam room, cold plunge pools, a shop, café and bar, flexible office and meeting rooms, and a vibrant dance floor catering to New York’s healthy and wellness-minded community.
“Our mission has always focused on building environments where kindness, connection, and mindful living take center stage,” shared Christopher Krietchman, the founder of +wellvyl. “Wellness becomes truly valuable when experienced together. This space will be the heart where our vision becomes reality. For anyone intent on growing a non-toxic social or professional network, +wellvyl is your home.”
A Community-Led Ownership Structure
For funding, +wellvyl has formed a partnership with EquityShare, a leader in blockchain-based equity tokenization. EquityShare is providing the end-to-end technology for the +wellvyl Token—covering smart contract creation, on-chain governance, provision of investor wallets, and compliance systems.
This model opens ownership to supporters resonating with +wellvyl’s mission, enabling them to invest directly and hold equity in the wellness hub.
“August as National Wellness Month makes the debut of the +wellvyl Token especially meaningful,” said Vernon Jay, CEO of EquityShare. “Tokenizing equity lets us do more than raise funding—it establishes a shared stake in crucial social infrastructure. We are thrilled to empower the +wellvyl community with a secure, scalable token platform so they can take real ownership in a wellness-focused built environment.”
Should the New York City launch prove successful, +wellvyl envisions bringing its community-owned wellness concept to Miami and future cities.
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