Bare Snacks, which was recently acquired in May of this year by PepsiCo, has officially come on board as a premium product partner of the Healthy NYC Expo series of events. PepsiCo’s purchase of Bare shows their commitment to investing in healthier snacking options, expanding its ‘better-for-you portfolio’, which falls under an initiative it calls “Performance with Purpose.”
“For nearly a dozen years, PepsiCo has been committed to Performance with Purpose, our vision of making more nutritious products, while also reducing added sugars, salt, and saturated fat. Bare Snacks fits perfectly within that vision,” said Indra Nooyi, chairman and CEO of PepsiCo in her statement announcing the decision.
Bare Foods was founded in 2001 by a family-owned farm in Washington state that decided to sell baked apple chips at local farmers’ markets. The company has since expanded into banana and coconut chips, as well as its most recent endeavor of selling baked vegetable chips.
“We’re excited to introduce healthy snacking options to the Healthy NYC Expo attendees, and I thank Bare Snacks and PepsiCo for supporting our citywide initiative”, stated Vernon Jones Jr., COO of JIG Media.